Target just missed the bullseye by a mile and then some. The retail giant has selected a brand out of the United Kingdom that promotes Satan. You read that right. Target’s partner is called Abprallen. It has produced an apparel collection for Target’s celebration of LGBTQ Pride month that proudly promotes satanic images and themes. This is as outrageous as it gets.

Much of the clothing is adorned with skulls, references to the devil, and images of pentagrams. A “popular” item is a “pin” featuring the bizarre assertion that “Satan respects pronouns.” Other clothing employs images of Baphomet, who the company describes as a “deity who themselves is a mixture of the genders.”

They also offer clothing and accessories that include catchphrases like, “Trans witches for abortion” and “Join our gay cult.” The owner of Abprallen claims “Satan is hope, compassion, equity and love.” An American company is uplifting satanic worship and catering to the debauchery of our day.

We don’t know what marketing genius at Target thought it was a good idea to mix “trans mania” with satanic themes, but America’s families are not amused. The whole thing is beyond the pale and a good reason to stay out of Target until “hell freezes over.” Please pray for the protection of our youngest ones and for the boldness of parents to stand strong against the wickedness of this day. If God’s people do not rise up against this onslaught of depravity aimed at our kids—who will?